نقش گردشگری خلاق در ماندگاری گردشگران و اثر آن بر توسعه توسعۀ اقتصادی(نمونه نمونۀ موردی بشرویه خراسان جنوبی

نوع مقاله : پژوهشی اصیل

نویسنده
دانشیار دانشگاه پیام نور ایران
چکیده
شهرهای میان‌راهی به‌خصوص اگر فاقد جاذبه‌های طبیعی و اقلیمی مناسب باشند، کمتر از خیل عظیم گردشگران عبوری بهره‌برداری نموده و اغلب فقط عوارض ناشی از عبور این افراد را تحمل می‌‌کنند. این در حالی است که با اندکی تلاش می‌توان این روند را معکوس نمود. به‌همین منظور، این بررسی قصد دارد تا اثر اتخاذ رویکرد گردشگری خلاق در ماندگاری گردشگران و نقش آن را در توسعۀ اقتصادی شهر بشرویه مورد بررسی قرار دهد. به این منظور، از روش توصیفی و تحلیلی بهره‌برداری شده و داده‌های مورد نیاز از اسناد موجود به‌خصوص جدول داده و ستانده استان و آمار گردشگران ورودی به این شهر به‌دست آمد. داده‌های گردآوری شده با استفاده از روش‌های اقتصاد‌سنجی تعیین ضرایب داده‌ستانده شهر و روش سهم‌مکانی تعمیم‌یافته مورد تحلیل قرارگرفت. نتایج نشان داد که در شرایط عادی به‌ازای ورود گردشگران داخلی در مجموع 131 نفر بر تعداد شاغلین شهر افزوده شده و تولید شهر نیز از این لحاظ 567 میلیارد ریال منفعت به‌دست می‌آورد. اما در سال مورد‌نظر (1398) و با بهره‌مندی از گردشگری خلاق، این میزان به‌ترتیب به سطح 166 نفر و 706 میلیارد ریال افزایش می‌یابد.

واژه‌های کلیدی: گردشگری خلاق، ایجاد اشتغال، توسعۀ اقتصادی، شهر بشرویه.

کلیدواژه‌ها

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